FANDOM


Deceptive advertising (informally coined as Game Fraud) is a controversial bait-and-switch act of using polished game thumbnails or misleading game titles to lure players into a builder's place when the game itself is often unrelated, poor quality, or malicious. Most often, the builder's goal is to become notable and popular. With the thumbs up/down update, many deceptive advertisers incentivize users into playing and highly rating their game in exchange for game admin or ROBLOX currency.

False Advertising Methods

Different tactics have been used to lure players to their places which have no connection to the content advertised.

False Thumbnail

Main article: Misleading place images
Baitgame

Example

Thumbnails are made for players to preview the creator's place and/or present game art, logos, and video previews via YouTube. However, some places have images that might be misleading and possibly may not represent the actual game. Deceptive advertisers very often use fame of YouTubers like DanTDM and Denis which makes their game get instantly to the front page. These games have a low rating and get deleted by ROBLOX after a few days.

Misleading Title

The game's title represents what the place is about. Deceptive builders often utilize the title space to attract users into their game, such as having a title of "Fall 9,999,999 Feet to your Death" when the game is actually an obstacle course. Many builders advertise their game through reverse psychology, often times writing "Don't play my game" as a way to lure players into playing it.
ROBLOX Dont play my game

A "Don't play my game" spam, usually about a very scary game.

Game Teleporters

With the release of inter-game teleporters, builders can utilize alternate accounts to attract players into multiple games, with those games ultimately teleporting the players into the main builder's game. These games are typically one-player servers that use deceptive advertising techniques such as misleading place images and titles and are often on the Top Rated section of the games page. Inter-game teleporters occasionally can crash a player's ROBLOX client.

Like-Bots

Like-Bots are bots that automatically thumbs up a place to hit the top area of Top Rated. Often, places that use Like-Bots are Game Teleporters. An easy way to find them is to look at the visits compared to likes + dislikes. If the visits are lower than likes + dislikes, then the owner has used a Like-Bot. However, as of April, the web team adjusted the algorithm for calculating the Top Rated section, which caused this method to not get onto the Top Rated section, as well as some of the bot accounts that had their places botted permanently deleted.

Bad Advert

An advert for the group CC Team.

Deceptive Advertisements

Bad Advert 2

An advert for a Content Deleted game.

Untitled-1498239950

At the top or sides of the webpage, a deceptive advertisement would appear for a place or group within ROBLOX. Most advertisements are legitimate, and shows users a small glance of what is to come, while others are clickbait, misleading or lie.

Caught in the act

a recent game that was caught changing thumbnails and titles the image was screenshotted by iamtheking112 via really good timing and analysis of how long these thumbnails and titles stay unchanged

Infamous False Advertisers

Main article: Controversial Players and List of Bait and Switch Users

Jaredvaldez4 is disputably the most notable deceptive builder. Through his advertising, he has gained tens of millions of place visits over three accounts. He is recognized for stealing other builder's games, and using false advertising with them in order to get plays and tickets of his own. In the past, he has stolen a number of games, including Paintball, The Undead Coming, and Welcome to the Town of Robloxia. People assume jaredvaldez4 quit ROBLOX after his last account; jared2valdez4 was banned in April 2013.

PabloAndJuan's game rose to the front page in less than one hour, which was a generic building survival game, the title and images on her place change often between descriptions that are designed to coerce players to visit the place. As well as the deceptive advertising; she has also sold overpriced VIP T-shirts to her places. However, they were ineffective and did not benefit the player well.

Tactics to finding a false game

Players can reduce their odds of joining a deceptive game by using the following techniques:

  1. Look at the game's thumbnails. Oftentimes, misleading places will not have thumbnails related to ROBLOX, or they will have multiple thumbnails that aren't related to each other (such as one thumbnail of Spongebob and another one of Minecraft). Also, they sometimes have low quality thumbnails.
  2. Compare the game's thumbs ups vs thumbs downs, and assume that any game with a disproportionate amount of thumbs downs is most likely misleading.
  3. If the game has a bunch of unrelated tags, it is likely a scam.
  4. the titles are something you should spot. because if the text in it is all caps or says "do not play!!" or something else. if it's like this then dont click on the play button.
  5. their group name would usually have the word "fanclub" or "studios" in them.
  6. look at the advertisement for the game, if it seems too typical or too clickbait-y then it's ok to report the advert, then it will get taken down for good.

Ticket discontinuation

As of April 14, 2016, tickets along with Trade Currency were removed. This made users which use deceptive advertising not to get money as they got before, and they no longer can convert tickets into ROBUX. But the deceptive advertising still continues, and users can still get ROBUX from fake game passes.

Modern Baits

Nowadays, it's really common to find click baits. These types of games have improved rapidly throughout 2016 all the way till today. Scam groups such as "Obby Productions", "Denisdaily games", "DanTDM games", have been creating a lot of false advertisement games. This easily appeals to younger ROBLOX users since the game thumbnails include a famous youtuber, such as Denis, or one of "the pals".

Start a Discussion Discussions about Deceptive advertising

Ad blocker interference detected!


Wikia is a free-to-use site that makes money from advertising. We have a modified experience for viewers using ad blockers

Wikia is not accessible if you’ve made further modifications. Remove the custom ad blocker rule(s) and the page will load as expected.