ROBLOX Be Anything, Build Anything!(00:31)
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The Roblox TV Advertisements are a series of advertisements that advertise ROBLOX. These "Made for TV" commercials have yet to air nationally, possibly due to lack of funds, but has aired in Miami, Philadelphia, and Salt Lake City^[1].

Contents 1 First Roblox Commercial 1.1 Places Shown in the First Commercial 1.2 Criticism 1.3 Trends 2 Second Roblox Commercial 2.1 Places Shown in the Second Commercial 3 References

First Roblox CommercialEdit

In the Spring of 2011, John Shedletsky contacted GollyGreg via Twitter to ask for assistance in building, filming, and shooting the "offical" Roblox Commerical. The project was orignally planned to air on many major TV networks, but the descision was later changed due to the lack of marketing funds. The crew consisted of GollyGreg, Kuunan, NanuukoftheNorth, owen0202, TaslemGuy, BlueShamen, and Mattchewy.

A "Super Rough Cut" version of the commercial was uploaded by Shedletsky on Youtube. Later, that same week, the finalized version was uploaded.

As of January 2, 2012, the video has garnered over 3.5 million views, although ratings for the video has been disabled.

Places Shown in the First CommercialEdit

• Pillars of Pillage, by TimmyMcPwnage
• Cops and Robbers, by owen0202
• Crossroads, by ROBLOX
• The Iron Cafe, by IronInforcer
• Frost Clan's Fort Wolf by Dignatio
• Vaktovian Swampy Moon Outpost, by
• Dance Party, by Kuunan
• Ice World Base, by SonOfSevenless
• After the Flash, by Chadthedestroyer2
• Land of the Silent Sun by SharpTH
• ADVERTS
• Hull Fair by Kennyking5

CriticismEdit

File:ROBLOX TV Ad Criticism

The old ROBLOX Commercial repeatedly receives criticism from the ROBLOX Community, especially on the ROBLOX Forums, about minor themes in the commercial (e.g. the narrator's voice & tone) and varies to harsher criticism. Claims that the places do not exist are false, however, as they can all be found on Roblox.

TrendsEdit

The commercial sparked growing trends on ROBLOX. Quotes from the commercial, "IT'S FREEEEE!" being the most popular quote from the commercial, spun-off groups and alternate accounts/name snipes. The quote, "ITS FREEEEE!" has been heavily used in ROBLOX videos as a reaction, most of them saying it's false advertising.

Second Roblox CommercialEdit

File:What Will You Build - ROBLOX

A second 30-second Roblox commercial video was uploaded in August 23, 2012. As of January 2, 2013, the video has obtained over 811,000 views, 578 likes, and 249 dislikes, with approximately 70% of viewers who have rated the video liking it.

The announcer in the commercial first stated in the video that "Millions of players are building on Roblox". Second, the commercial provided a 3D and actual appearance of a place that closely resembles the Eiffel Tower built by a player who is named Tom. Next, he shows Carbon131, who is named Alex, being credited for "[creating] an experimental jet", with the place that is presented being Jet Wars: Advanced Battle, in which a red F-18 Hornet fighter plane flies over an archipelago and attacks a blue aircraft carrier. Afterwards, the announcer will state that a user in Roblox whose real life name is Kim "built a first-person shooter", with a sniper scope aiming at a player wearing the Space Trooper Package and shooting and killing it, with the killed player spinning around. Finally, the announcer of the commercial will state that "[the players] also built a medieval fortress, yacht racing game, urban deathmatch, cursed graveyard, tower defense, star fighter, coaster, railgun, dump-truck, RTS, wingsuit, RPG, tank, [and] killer robot." As soon as the announcer finishes the sentences, the stylized title "ROBLOX" will appear with a lot of small red squares fading in in the white background and the announcer will say "Roblox. What will you build? Roblox.com", with the sentence "What will you build?" fading out below the title and, eventually, a small ".com" to the right of the title.

Places Shown in the Second CommercialEdit

• Jet Wars: Advanced Battle
• Ro-Quake DM17 - The Longest Yard
• Nano Wars
• Freeflight
• The Tales Of Range's Cape RPG

ReferencesEdit

1. ↑ http://blog.roblox.com/2013/01/gollygreg-and-the-importance-of-choices/

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