The Transformers Event was an event that took place on February 11, 2011, which was the first ever sponsored event. It was to celebrate the new series on The Hub, called Transformers Prime.
There were 2 teams for this event. One team worked for the Autobots, and the other team worked for the Decepticons. If users worked for the Autobots, they had to find 5 Autobot coins. If they worked for the Decepticons, they had to find 5 Decepticon coins.